Replug

Deep link generator

Open links in the app, not the browser

Replug deep links open YouTube, Instagram, Spotify, Amazon and 75 other apps on iOS and Android, and fall back to the app store or a URL you choose.

9,921,657+ links generated
Paste a link to open it in the app

Trusted by 350,000+ brands, agencies, and marketers to create smarter links

Regular links vs Replug deep links

What changes when a link opens the app instead of the browser.

Regular Links
Open in the mobile browser
Visitors land signed out
Following or subscribing takes extra steps
Shoppers log in again before they can buy
Separate links for iOS, Android and desktop
No plan for visitors without the app
No click data
No way to retire the link when a campaign ends
Replug favicon
With Replug
Open in the native app on iOS and Android
Visitors stay signed in to their apps
Follow, like, subscribe or buy in a tap
Shoppers buy with the app account they already use
One link for iOS, Android and desktop
Fall back to the app store or a URL you choose
Every click counted in Replug analytics
Expiry dates to close the link when the campaign ends

The app if they have it, your fallback if they don't

Replug sees whether each tap comes from an iPhone or an Android phone and opens the content in the right app. On desktop, the link opens the regular web page.

App installed

The video, profile, product or playlist opens in the app, where people are already signed in.

App not installed

You choose what happens: open the page in the mobile browser, send people to the App Store or Google Play, or redirect them to a landing page of your own with UTM parameters kept.

A Replug deep link opening the Amazon app, or the app store when the app isn't installed

Deep links for 79 apps, built for you

Paste a link from a supported app and Replug creates the iOS and Android app links. No SDK, no developer.

Social and messaging: Instagram, TikTok, Facebook, WhatsApp, Telegram, Snapchat, LinkedIn, X, Threads
Shopping and payments: Amazon, eBay, Etsy, Walmart, AliExpress, PayPal
Music: Spotify, YouTube Music, Amazon Music, Deezer, Shazam
Video: YouTube, Netflix, Twitch, Vimeo, Disney+
Productivity: Zoom, Slack, Google Maps, Google Docs

Plus 50 more.

Creating a deep link in Replug by pasting a URL or picking an app

Signed in and one tap from the action

Links in ads, emails, texts and social posts usually open a browser where people are signed out. A deep link puts them in the app they already use, ready to follow, subscribe, save or buy.

Instagram, TikTok and Amazon content opened in their apps

Put deep links on your own domain

Deep links work on your branded domain, with SSL set up for you, so the link people tap carries your name instead of a generic short domain.

Run deep links with your team and clients

Give each brand or client its own workspace, invite teammates as Administrator, Collaborator or Guest, tag links by campaign, and turn any deep link into a QR Code for print.

Why marketers choose Replug deep links

Deep linking is part of the Scale and Agency plans, along with the tools around it.

Fewer drop-offs

People land in an app they're signed into, not on a browser login screen, so fewer give up before they act.

Store links open the store app

Amazon, eBay, Etsy, Walmart and AliExpress links open in the shopping app, where people are already signed in.

Your choice of fallback

No app installed? Send people to the mobile browser, the App Store or Google Play, or a landing page you pick.

Click analytics

Track every click by country, city, device, OS, browser and referrer. Replug counts clicks, not app installs.

Reports and exports

Export clicks to PDF, Excel or CSV, or get daily, weekly or monthly reports by email.

No SDK, no developer

Replug builds the app links from the URL you paste. Nothing to add to an app, nothing to code.

Expiry dates

Give a link an end date and it stops redirecting when your promotion ends.

White label for agencies

On the Agency plan, white-label Replug with your name, logo, app domain and email sender.

QR Codes

Turn a deep link into a QR Code for packaging, posters and events. Scanned on a phone, it opens the app.

Explore additional features

Frequently asked questions

What deep links do, which apps they cover and what happens without the app.
350,000+ marketers and agencies on board

Manage all your links in one place

Customize links, track clicks, optimize campaigns, and turn insights into measurable revenue growth with Replug.
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