Send each visitor to the right page from one link

A link rotator sends visitors from one link to different destinations. In Replug it's called Traffic routing: you set rules based on where people are, which device and browser they use and when they click, and each visitor goes to the destination of the first rule they match.

Country, city, region, device (phones and tablets, computers, smart TVs, game consoles), browser, operating system, date, day of the week and IP address. IP rules use the IP addresses saved in your workspace.

Up to 10, each with its own destination. Clicks that match none of them go to the link's main URL, so nobody hits a dead end.

Yes. Add Meta, Google, LinkedIn, X, TikTok or other pixels to a routed link and they fire on the click, whichever destination the visitor is sent to.

Traffic routing is on the Scale and Agency plans. Both come with a 14-day free trial, and every account starts on the Free plan.

In Replug, yes. Traffic routing is our link rotator, and it sends visitors by rules rather than at random. Some tools also use the term for splitting clicks by percentage, which Replug handles with A/B testing.

Rules are checked from top to bottom, and the first rule a visitor matches decides the destination. Within a rule every condition has to match, so Germany plus Android only catches Android users in Germany. If no rule matches, the visitor goes to the link's main URL.

Yes. Every click is recorded with the rule it matched, so you can see how many visitors each rule sent, alongside the usual country, device, browser and referrer breakdowns.

Not with Traffic routing, which sends visitors by rules. To send a set share of clicks to each page, use A/B testing. It splits a link between up to 20 weighted destinations and shows results for each one.

Every destination is checked against Google Safe Browsing, PhishTank and VirusTotal when you save the link, and links on your branded domain get SSL automatically.